When I was young in ministry, I had never really gone through any leadership training. We didn’t have any structured development embedded into our church because we were such a…

You know that feeling when you’ve been walking around all day with something everyone else can see about you, but you have no idea about it yourself? Like a “kick…

I like change. I like trying new things. I like going places. I like reimagining and reinventing things. I’m a curious person by nature, and I’m always wondering “How does…

Success—whether in life, ministry, or business—is often measured by things that, in the end, don’t really matter. We chase accomplishments, build systems, and push toward progress, believing that these are…

Clear communication is the cornerstone of effective leadership in ministry. It aligns leadership, vision, and strategy, ensuring everyone is on the same page and moving toward shared goals. But what…

Face it—we all get a ton of emails, texts, and marketing messages… ALL THE TIME. The last thing anyone wants is more of that. The same is true for your…

Back in the days when we were producing more creative collateral items for clients, we had an involved marketing piece we had put together for a ministry. The piece was…

The idea of tracking communication activity can feel intimidating. For some ministries, it even seems intrusive or inappropriate. Tracking web activity, email interactions, or engagement metrics sounds like something a…

There are many ministries and nonprofit organizations that lack a dedicated staff member responsible for coordinating and managing communication and marketing efforts. In fact, a majority of ministries do not…