How Can We Craft Subject Lines in Our E-blasts to Ensure Email Openings?

Communication plays a crucial role in engaging and connecting with your church community. Among the myriad tools available, email remains a powerful tool for reaching out to church members, sharing updates, and inviting them to participate in church activities. However, in a cluttered inbox, the subject line of your e-blast holds the key to whether…

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Leadership Hurt

Leadership Hurt

Over the years in ministry, I’ve heard people tell me time and time again that hurt people hurt people. In my younger days, I think I passed it off as just something that you say to get over moments of frustration. But as I reflect on it now, I realize that it’s very true. Ministries…

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Stop Marketing and Start Inspiring People

When you hear the word “Inspire”, what comes to mind? Do you have the picturesque image of an artist painting the sunset meeting a dark and vast mountain range? Or perhaps you visualize someone sitting at a spot-lit piano on a blacken stage on the verge of a masterpiece. Maybe it takes you back to…

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The Changing Non-Profit Landscape

As organizations, non-profits seek to change the world for the better, but in order to do the most good, it is important to understand how times have changed and how those changes can spell trouble or success for your cause. People come to Keenly Interactive for a variety of reasons. The specifics may vary, but…

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Ministries Should Think Like Entrepreneurs

At Keenly, my job is to work with ministries. Big and small, local and international, building churches or educating children in Africa, I have the honor of working with such a variety of kingdom-changing groups. The past few years as I’ve been able to look behind the curtain of these different ministries, I’ve noticed a…

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Does Your Organization Want to Change the World?

want to change the world

So you want to change the world? Me too. I used to think it was a nice thing to say or aspire to, but over the years it has become a driving force in what motives me personally and professionally. I’m our idealist, where some tend to be our realists. I grew up in a…

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A Lesson in Kindness

A Lesson in Kindness

I can be oblivious sometimes. If we’re honest, it’s likely something we all are guilty of from time to time. Life is busy and we become laser-focused checking off the task at hand and moving on to the next thing on the list. Oftentimes, in the midst of our focus, we become totally unaware of…

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