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Communication Diagnostic

Your ministry
communicates constantly.
Are people hearing you?

A Keenly Communication Diagnostic gives you an honest, outside-in view of what people are actually experiencing, and what it costs you when they're not connecting.

Request Your Diagnostic See What We Examine
Our Research
62%
of ministry staff feel unclear about the organization's primary message
4×
more likely to retain givers when communication is consistent and trusted
73%
of congregants don't understand why a major initiative is happening
80%
of leaders overestimate how well their message is landing
The Problem

You can't fix what you can't accurately measure.

Most ministry leaders work inside-out by crafting messages based on what feels right, what leadership agrees on, what's always worked. The problem is that your congregation experiences your communication from the outside in. What they receive is almost never what you intended to send.

"
We thought our communication was connecting with people outside of our church. Our diagnostic revealed that most of our communication was actually designed for people who already came to our church.
Senior Pastor, 500-member church
K
Why Keenly

We've reviewed the communication of over 1000 ministries. We know what the gap looks like and what closes it.

Keenly was built specifically for faith-based organizations because we believe the stakes are too high for generic communication advice. We bring structured diagnostic rigor and genuine care for the mission.

1000+
Ministry evaluations
25 yrs
Communication experience
100%
Senior-level practitioners on every audit
Perception Gap Report · Audience Clarity Scores · Narrative Map · Priority Recommendations · Structured Listening · Honest FindingsPerception Gap Report · Audience Clarity Scores · Narrative Map · Priority Recommendations · Structured Listening · Honest Findings
The Diagnostic Scope

A complete picture of everything your ministry says and everything your people actually hear.

Our diagnostic is comprehensive by design. Selective review produces selective findings. We look at the full communication ecosystem so nothing hides in the gaps.

Sermon and teaching communication01
Announcements and weekly touchpoints02
Capital campaign and giving asks03
Staff and internal team messaging04
Vision and mission articulation05
Digital and social media presence06
Donor and major gift communication07
Crisis and change communication08
How It Works

Three steps to clarity you can act on.

01

Request Your Diagnostic

Submit a short inquiry. We review your situation and confirm the audit is the right fit before we begin. No hard sells. No wasted time.

02

Discovery and Listening

Our team conducts structured interviews, reviews your existing communication materials, and maps what's actually being received versus what's being sent.

03

Your Diagnostic Report

A clear, written report with specific findings, patterns, and prioritized recommendations your team can act on immediately.

Without a diagnostic
—You'll continue investing in communication that isn't landing
—Giving campaigns will underperform without a clear why
—Staff will interpret the mission differently in every conversation
—Your people will disengage quietly before you see it coming
After your diagnostic
+You'll know exactly where the gaps are and how to close them
+Campaigns and initiatives will land with greater clarity and response
+Your team will communicate from a shared, grounded understanding of the mission
+Your congregation will feel seen, informed, and moved to respond
Ready to find out?

Request your Communication Diagnostic.

We review every inquiry personally. If it's a fit, we move forward together. If it's not the right moment, we tell you honestly.

Request the Diagnostic